Instagram Ads: How To Create Your First Instagram Advertising?

Instagram Ads: How To Create Your First Instagram Advertising?

Instagram ads are an amazing way to connect with your audience on the platform and get your brand’s message out there, whether you’re looking to add new subscribers, sell products, or increase your exposure through sponsored posts. But before diving in and creating your first Instagram ad, it’s important to understand what exactly an Instagram ad is and how it differs from other forms of advertising (such as Facebook Ads or Google AdWords). This guide on Instagram Advertising will walk you through everything you need to know to create your first successful Instagram ad!

What are Instagram Ads?

Instagram Ads, formerly known as Instagram Marketing Tools and Instagram Creator Studio, are a form of mobile advertising for businesses on Instagram. The ads are sold on various platforms such as Facebook, Google, and Twitter. As of January 2018, it's one of Facebook's most valuable assets with approximately 700 million users. You'll only be able to access Instagram creator studio if you have an official business or brand account. You must also be over 18 years old and have a US-based bank account to make payments via credit card. If you haven't set up your account yet, feel free to follow my guide here that will walk you through the entire process in under 10 minutes. For more information on how to get your first ad approved by Instagram go here

Instagram Ads vs. Regular Instagram Posts

When you create an Instagram ad, you have to answer some important questions about your business, such as what your goals are, who you’re trying to reach and why. Once you’ve answered these questions, Instagram will walk you through other important information, like how long your video can be (15 seconds or 30 seconds) and how much money you want to spend on each ad. Before getting started with ads on Instagram, make sure that you know where to find them (they’re available only in Instagram creator studio). You can also use creator studio for other features and functions of Instagram advertising services. Always check out their help section for more information about their offerings before investing any time or money into them.

Setting Up an Account and Creating an Ad

Setting up an Instagram account is pretty straightforward, especially if you already have an Instagram account. If you don’t have one, it’s easy to set up a basic profile. Once you do that, you need to create an Instagram creator studio account by adding your payment information and linking your Facebook or Twitter account. The first thing that happens when logging into Creator Studio is creating your ad campaign. This is where all of your future ads will be created for all of your different posts.

What Can I Use to Create My Ads?

The first thing you'll want to do is head over to Instagram's ad creation tool, known as Instagram Creator Studio. At that point, you can choose which content type (i.e., story, video) and business objective (get more app installs or website conversions). Once you've done that, your next step is to decide what creative assets you're going to use for your ads. For example, if you're creating a video ad, there are many different assets available for that like a thumbnail image and text overlay options; both of these could show up on your feed while people are scrolling through Instagram. If you'd rather create an ad using photos or carousel ads (which allow users to swipe through multiple images), those options are also available in Creator Studio.

The Next Steps

The first step to any type of advertising is to create a budget. Before you can get to work making your ad, you need to figure out how much money you want to spend on it. Think about how much you are willing to invest in order to get more people following your page and engaging with your posts. Depending on how competitive your niche is, a small budget could do the trick, or you might have a larger budget at your disposal. You also need to decide which platform will host your ad; Facebook, Twitter, and Instagram all have their own unique ways of displaying ads, so it’s important that each one fits with whatever image or message you are trying to convey.